P interest

P interest is a pin board-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies. Users can browse other pin boards for images, “re-pin” images to their own pin boards, or “like” photos. The site was founded by Ben, Silber Mann, Paul Scarred, and Evan Sharp.
P interest is similar to earlier social image book marking systems based on the same principle, such as David Galbraith’s 2005 project Waists. It allows users to save images and categorize them on different boards. They can follow other users’ boards if they have similar tastes. Popular categories are travel, cars, food, film, humor, home design, sports, fashion, and art.

The launch of an I phone app in early March 2011 brought in a more than expected number of downloads.
On 10 August 2012, P interest no longer required a request or an invitation to join the site. In addition, the P interest app for Android and I Pad was also launched on August 14, 2012.
In October 2012, P interest announced a new feature that would allow users to report others for negative and offensive activity or block other users if they do not want to view their content. P interest said they want to keep their community “positive and respectful”.

P interest users can upload, save, sort and manage images, known as pins, and other media content (e.g. videos) through collections known as pin boards. P interest acts as a personalized media platform, whereby users’ content and the content of others can be browsed on the main page.

On the main P interest page, a “pin feed” appears, displaying the chronological activity from the P interest boards that a user follows. When browsing for new boards and relevant pins, users can visit a “Tastemakers” page that recommend pin boards with content similar to previous pins saved by a user. For both guests and P interest users, there are currently four main sections to browse: everything, videos, popular, and gifts.
The website has proven especially popular among women. According to Nielsen, in 2013 the female audience of P interest in the U.S was 70%. The most popular are food & drink, DIY & crafts, women’s apparel, home décor, and travel.

Pin boards can be used by educators to plan lessons. Teachers can pin sites for later referral. Students can collaborate on projects.